{"id":50684,"date":"2017-06-21T11:29:09","date_gmt":"2017-06-21T15:29:09","guid":{"rendered":"http:\/\/network.napco.com\/total-retail\/?post_type=resource&#038;p=50684"},"modified":"2017-06-21T11:29:09","modified_gmt":"2017-06-21T15:29:09","slug":"marketing-automation-matrix-for-e-commerce","status":"publish","type":"resource","link":"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/","title":{"rendered":"Marketing Automation Matrix for E-Commerce"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","class_list":["post-50684","resource","type-resource","status-publish","hentry","category-marketing-automation","category-search-engine-optimization","category-software","category-technology","editorial_type-white-papers","sponsor-bridgeline-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MARKETING AUTOMATION MATRIX FOR E-COMMERCE<\/title>\n<meta name=\"description\" content=\"At its simplest, marketing automation software is a set of tools that automates common, repeatable tasks performed by marketers. Hinging on email marketing, the industry has grown to incorporate the entire campaign management landscape.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MARKETING AUTOMATION MATRIX FOR E-COMMERCE\" \/>\n<meta property=\"og:description\" content=\"At its simplest, marketing automation software is a set of tools that automates common, repeatable tasks performed by marketers. Hinging on email marketing, the industry has grown to incorporate the entire campaign management landscape.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/\" \/>\n<meta property=\"og:site_name\" content=\"Total Retail\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@MyTotalRetail\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Austin\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/\",\"url\":\"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/\",\"name\":\"MARKETING AUTOMATION MATRIX FOR E-COMMERCE\",\"isPartOf\":{\"@id\":\"https:\/\/www.mytotalretail.com\/#website\"},\"datePublished\":\"2017-06-21T15:29:09+00:00\",\"description\":\"At its simplest, marketing automation software is a set of tools that automates common, repeatable tasks performed by marketers. Hinging on email marketing, the industry has grown to incorporate the entire campaign management landscape.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mytotalretail.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Resources\",\"item\":\"https:\/\/www.mytotalretail.com\/resources\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Marketing Automation Matrix for E-Commerce\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mytotalretail.com\/#website\",\"url\":\"https:\/\/www.mytotalretail.com\/\",\"name\":\"Total Retail\",\"description\":\"The Retailer&#039;s Source for Content &amp; Community\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.mytotalretail.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"MARKETING AUTOMATION MATRIX FOR E-COMMERCE","description":"At its simplest, marketing automation software is a set of tools that automates common, repeatable tasks performed by marketers. Hinging on email marketing, the industry has grown to incorporate the entire campaign management landscape.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/","og_locale":"en_US","og_type":"article","og_title":"MARKETING AUTOMATION MATRIX FOR E-COMMERCE","og_description":"At its simplest, marketing automation software is a set of tools that automates common, repeatable tasks performed by marketers. Hinging on email marketing, the industry has grown to incorporate the entire campaign management landscape.","og_url":"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/","og_site_name":"Total Retail","twitter_card":"summary_large_image","twitter_site":"@MyTotalRetail","twitter_misc":{"Written by":"Austin"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/","url":"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/","name":"MARKETING AUTOMATION MATRIX FOR E-COMMERCE","isPartOf":{"@id":"https:\/\/www.mytotalretail.com\/#website"},"datePublished":"2017-06-21T15:29:09+00:00","description":"At its simplest, marketing automation software is a set of tools that automates common, repeatable tasks performed by marketers. Hinging on email marketing, the industry has grown to incorporate the entire campaign management landscape.","breadcrumb":{"@id":"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.mytotalretail.com\/resource\/marketing-automation-matrix-for-e-commerce\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mytotalretail.com\/"},{"@type":"ListItem","position":2,"name":"Resources","item":"https:\/\/www.mytotalretail.com\/resources\/"},{"@type":"ListItem","position":3,"name":"Marketing Automation Matrix for E-Commerce"}]},{"@type":"WebSite","@id":"https:\/\/www.mytotalretail.com\/#website","url":"https:\/\/www.mytotalretail.com\/","name":"Total Retail","description":"The Retailer&#039;s Source for Content &amp; Community","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mytotalretail.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.mytotalretail.com\/wp-json\/wp\/v2\/resource\/50684","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mytotalretail.com\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/www.mytotalretail.com\/wp-json\/wp\/v2\/types\/resource"}],"wp:attachment":[{"href":"https:\/\/www.mytotalretail.com\/wp-json\/wp\/v2\/media?parent=50684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}