{"id":51579,"date":"2017-08-04T09:03:23","date_gmt":"2017-08-04T13:03:23","guid":{"rendered":"http:\/\/network.napco.com\/total-retail\/?post_type=resource&#038;p=51579"},"modified":"2017-08-04T09:03:23","modified_gmt":"2017-08-04T13:03:23","slug":"increased-foot-traffic-gen-z-back-school","status":"publish","type":"resource","link":"https:\/\/www.mytotalretail.com\/resource\/increased-foot-traffic-gen-z-back-school\/","title":{"rendered":"Retailers to See Increased Foot Traffic as Gen Z Heads In-Store for Back-to-School"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","class_list":["post-51579","resource","type-resource","status-publish","hentry","tag-back-to-school","tag-gen-z","editorial_type-industry-sector-reports","company-hrc-retail-advisory","sponsor-hrc-retail-advisory"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Increased Foot Traffic as Gen Z Heads In-Store for Back-to-School<\/title>\n<meta name=\"description\" content=\"Gen Z already started shopping for back-to-school, and nearly all are seeking deals or discounts before buying online prior to actually making the purchase.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mytotalretail.com\/resource\/increased-foot-traffic-gen-z-back-school\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Increased Foot Traffic as Gen Z Heads In-Store for Back-to-School\" \/>\n<meta property=\"og:description\" content=\"Gen Z already started shopping for back-to-school, and nearly all are seeking deals or discounts before buying online prior to actually making the purchase.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mytotalretail.com\/resource\/increased-foot-traffic-gen-z-back-school\/\" \/>\n<meta property=\"og:site_name\" content=\"Total Retail\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@MyTotalRetail\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Taylor Knight\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mytotalretail.com\/resource\/increased-foot-traffic-gen-z-back-school\/\",\"url\":\"https:\/\/www.mytotalretail.com\/resource\/increased-foot-traffic-gen-z-back-school\/\",\"name\":\"Increased Foot Traffic as Gen Z Heads In-Store for Back-to-School\",\"isPartOf\":{\"@id\":\"https:\/\/www.mytotalretail.com\/#website\"},\"datePublished\":\"2017-08-04T13:03:23+00:00\",\"description\":\"Gen Z already started shopping for back-to-school, and nearly all are seeking deals or discounts before buying online prior to actually making the purchase.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.mytotalretail.com\/resource\/increased-foot-traffic-gen-z-back-school\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mytotalretail.com\/resource\/increased-foot-traffic-gen-z-back-school\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mytotalretail.com\/resource\/increased-foot-traffic-gen-z-back-school\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mytotalretail.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Resources\",\"item\":\"https:\/\/www.mytotalretail.com\/resources\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Retailers to See Increased Foot Traffic as Gen Z Heads In-Store for Back-to-School\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mytotalretail.com\/#website\",\"url\":\"https:\/\/www.mytotalretail.com\/\",\"name\":\"Total Retail\",\"description\":\"The Retailer&#039;s Source for Content &amp; 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