{"id":58183,"date":"2018-08-16T14:36:34","date_gmt":"2018-08-16T18:36:34","guid":{"rendered":"https:\/\/network.napco.com\/total-retail\/?post_type=resource&p=58183"},"modified":"2018-08-16T14:36:34","modified_gmt":"2018-08-16T18:36:34","slug":"kibo-2018-consumer-trends-report","status":"publish","type":"resource","link":"https:\/\/www.mytotalretail.com\/resource\/kibo-2018-consumer-trends-report\/","title":{"rendered":"Kibo 2018 Consumer Trends Report"},"content":{"rendered":"

Based on responses from 3,000 U.S.\u00a0consumers, the\u00a0Kibo Consumer Trends\u00a0report\u00a0suggests that retailers and branded manufacturers can differentiate themselves in a crowded marketplace by showcasing their most unique assets.\u00a0Consumers indicated that while price is still the primary factor in purchasing decisions,\u00a0consumers are increasingly seeking out a differentiated shopping experience — one that provides a rich, informative and personalized online and in-store experience.<\/p>\n","protected":false},"excerpt":{"rendered":"

Based on responses from 3,000 U.S.\u00a0consumers, the\u00a0Kibo Consumer Trends\u00a0report\u00a0suggests that retailers and branded manufacturers can differentiate themselves in a crowded marketplace by showcasing their most unique assets.\u00a0Consumers indicated that while price is still the primary factor in purchasing decisions,\u00a0consumers are increasingly seeking out a differentiated shopping experience \u2014 one that provides a rich, informative and personalized online and in-store experience.<\/p>\n","protected":false},"featured_media":0,"template":"","class_list":["post-58183","resource","type-resource","status-publish","hentry","category-user-experience","tag-consumer-behavior","tag-consumer-trends","tag-customer-experience","tag-differentiated-shopping-experiences","tag-kibo-2018-consumer-trends-report","tag-personalization","tag-purchase-journeys","tag-user-experience","editorial_type-white-papers","vertical-retail"],"yoast_head":"\nKibo 2018 Consumer Trends Report - Total Retail<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mytotalretail.com\/resource\/kibo-2018-consumer-trends-report\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kibo 2018 Consumer Trends Report - Total Retail\" \/>\n<meta property=\"og:description\" content=\"Based on responses from 3,000 U.S.\u00a0consumers, the\u00a0Kibo Consumer Trends\u00a0report\u00a0suggests that retailers and branded manufacturers can differentiate themselves in a crowded marketplace by showcasing their most unique assets.\u00a0Consumers indicated that while price is still the primary factor in purchasing decisions,\u00a0consumers are increasingly seeking out a differentiated shopping experience \u2014 one that provides a rich, informative and personalized online and in-store experience.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mytotalretail.com\/resource\/kibo-2018-consumer-trends-report\/\" \/>\n<meta property=\"og:site_name\" content=\"Total Retail\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@MyTotalRetail\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joe Keenan\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mytotalretail.com\/resource\/kibo-2018-consumer-trends-report\/\",\"url\":\"https:\/\/www.mytotalretail.com\/resource\/kibo-2018-consumer-trends-report\/\",\"name\":\"Kibo 2018 Consumer Trends Report - 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