{"id":85038,"date":"2025-11-05T09:51:29","date_gmt":"2025-11-05T14:51:29","guid":{"rendered":"https:\/\/www.mytotalretail.com\/?post_type=video&#038;p=85038"},"modified":"2025-11-05T09:51:29","modified_gmt":"2025-11-05T14:51:29","slug":"ceo-laura-bollier-shares-insights-into-venus-fashions-growth-strategy","status":"publish","type":"video","link":"https:\/\/www.mytotalretail.com\/video\/total-retail-tech\/ceo-laura-bollier-shares-insights-into-venus-fashions-growth-strategy\/","title":{"rendered":"CEO Laura Bollier Shares Insights Into VENUS Fashion&#8217;s Growth Strategy"},"content":{"rendered":"<p><a href=\"https:\/\/www.linkedin.com\/in\/laura-bollier-7011216\/\">Laura Bollier<\/a>, CEO of VENUS Fashion, discusses the modernization of the VENUS brand, focusing on honoring its strong legacy while evolving it to meet contemporary needs. Drawing on her 25-plus years of experience in the retail industry, Bollier highlights the importance of elevated quality, intentional fit, and a curated assortment for the modern woman.<\/p>\n<p>In this video interview, recorded at <a href=\"https:\/\/tech.mytotalretail.com\/\">Total Retail Tech<\/a> earlier this year, Bollier emphasizes the significance of multichannel expansion and maintaining VENUS&#8217; product quality and craftsmanship. Furthermore, she highlights the value of attending industry events like Total Retail Tech to stay at the forefront of innovation in the ever-changing retail landscape.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Laura Bollier, CEO of VENUS Fashion, discusses the modernization of the VENUS brand, focusing on honoring its strong legacy while evolving it to meet contemporary needs. Drawing on her 25-plus years of experience in the retail industry, Bollier highlights the importance of elevated quality, intentional fit, and a curated assortment for the modern woman. In [&hellip;]<\/p>\n","protected":false},"author":14704,"featured_media":85039,"comment_status":"open","ping_status":"closed","template":"","coauthors":[139368],"class_list":["post-85038","video","type-video","status-publish","has-post-thumbnail","hentry","category-merchandising","category-personalization","tag-brand-building","tag-laura-bollier","tag-merchandising","tag-product-quality","tag-venus-fashion","tag-womens-retailer","editorial_type-video","person-laura-bollier","collection-today-on-total-retail","video_channel-total-retail-tech-video-channel","vertical-retail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CEO Laura Bollier Shares Insights Into VENUS Fashion&#039;s Growth Strategy<\/title>\n<meta name=\"description\" content=\"Laura Bollier, CEO of Venus Fashion, discusses the Venus brand&#039;s focus on honoring its strong legacy while evolving it to meet contemporary needs.\" 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