{"id":85238,"date":"2025-11-04T12:54:37","date_gmt":"2025-11-04T17:54:37","guid":{"rendered":"https:\/\/www.mytotalretail.com\/?post_type=article&#038;p=85238"},"modified":"2025-11-04T12:54:37","modified_gmt":"2025-11-04T17:54:37","slug":"rally-house-hires-nearly-8000-via-ai-and-automation-tool","status":"publish","type":"article","link":"https:\/\/www.mytotalretail.com\/article\/rally-house-hires-nearly-8000-via-ai-and-automation-tool\/","title":{"rendered":"Rally House Hires Nearly 8,000 Via AI and Automation Tool"},"content":{"rendered":"<p>Rally House, the fastest-growing officially licensed sports apparel and merchandise retailer in the nation, recently expanded from 140 to nearly 300 stores. To help support that growth, Rally House <a href=\"https:\/\/www.businesswire.com\/news\/home\/20251103619558\/en\/Rally-House-Earns-Brandon-Hall-Groups-Best-Use-of-AI-for-Talent-Acquisition-Award\">used real-time data and predictive analytics to launch geo-targeted hiring campaigns<\/a>, enabling the retailer to staff new locations even before construction was complete. The retailer partnered with Phenom, leveraging its <span data-olk-copy-source=\"MessageBody\">applied AI and automation as part of the store expansion to impressive results<\/span>:<\/p>\n<ul type=\"disc\">\n<li class=\"x_MsoNormal\">5,800-plus interviews automatically scheduled in just three months, dramatically reducing time-to-interview from days to hours;<\/li>\n<li class=\"x_MsoNormal\">10,000 hours saved through automation, freeing store managers to focus on operations and customer service;<\/li>\n<li class=\"x_MsoNormal\">7,992 employees successfully hired in 2024 through automated workflows, proving that AI-driven processes deliver real outcomes at scale; and<\/li>\n<li class=\"x_MsoNormal\">122 percent cost savings achieved through reduced dependence on paid job advertisements and more efficient sourcing strategies.<\/li>\n<\/ul>\n<p><strong>Total Retail&#8217;s Take:<\/strong> As Rally House grows rapidly, the retailer needed to invest in solutions that could just as quickly scale its operations. With a expanding physical footprint, Rally House needed a way to identify and hire the employees necessary to staff those locations. Like many other challenges confronting retail organizations, Rally House turned to AI for a solution. Specifically, the licensed sports apparel retailer worked with Phenom to introduce solutions such as<span data-olk-copy-source=\"MessageBody\"> mobile-first QR code applications placed throughout its stores, AI-powered chatbot screening, predictive hiring campaigns, and automated interview scheduling. All of the efforts were designed to remove friction from the recruitment and hiring processes while preserving transparency and fairness.<\/span><\/p>\n<p>&#8220;The time saved, the candidate quality that we&#8217;re surfacing to the top, and our ability to differentiate from our competitors &#8212; that&#8217;s something Phenom&#8217;s applied AI has helped us do,&#8221; notes Bryan Brazil, talent acquisition manager at <span class=\"mark3t4bczasw\" data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\">Rally<\/span>\u00a0<span class=\"markcn62wyc5q\" data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\">House, in a <a href=\"https:\/\/www.businesswire.com\/news\/home\/20251103619558\/en\/Rally-House-Earns-Brandon-Hall-Groups-Best-Use-of-AI-for-Talent-Acquisition-Award\">press release<\/a> from Phenom<\/span>. &#8220;It&#8217;s helped us add a personal touch at scale, which is absolutely essential in high-growth retail environments like ours.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rally House, the fastest-growing officially licensed sports apparel and merchandise retailer in the nation, recently expanded from 140 to nearly 300 stores. To help support that growth, Rally House used real-time data and predictive analytics to launch geo-targeted hiring campaigns, enabling the retailer to staff new locations even before construction was complete. The retailer partnered [&hellip;]<\/p>\n","protected":false},"author":136,"featured_media":85239,"comment_status":"closed","ping_status":"closed","template":"","coauthors":[102957],"class_list":["post-85238","article","type-article","status-publish","has-post-thumbnail","hentry","category-artificial-intelligence","category-hiring","tag-ai","tag-artificial-intelligence","tag-hiring-automation","tag-hiring-strategy","tag-human-resources","tag-rally-house","tag-rally-house-hiring","editorial_type-news","collection-today-on-total-retail","vertical-retail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rally House Hires Nearly 8,000 Via AI and Automation Tool<\/title>\n<meta name=\"description\" content=\"Rally House, the fastest-growing officially licensed sports apparel and merchandise retailer in the nation, recently expanded from 140 to nearly 300 stores. 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