1.0Total Retailhttps://www.mytotalretail.comReggie Bradyhttps://www.mytotalretail.com/author/reggie-brady/Preparing Your Email Marketing Strategy for the Holidays, Part 2rich600338<blockquote class="wp-embedded-content" data-secret="gYY6sgxO4A"><a href="https://www.mytotalretail.com/preparing-your-email-marketing-strategy-holidays-part-2-promotions-that-will-get-your-cash-register-ringing/">Preparing Your Email Marketing Strategy for the Holidays, Part 2</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mytotalretail.com/preparing-your-email-marketing-strategy-holidays-part-2-promotions-that-will-get-your-cash-register-ringing/embed/#?secret=gYY6sgxO4A" width="600" height="338" title="“Preparing Your Email Marketing Strategy for the Holidays, Part 2” — Total Retail" data-secret="gYY6sgxO4A" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://www.mytotalretail.com/wp-content/uploads/sites/14/2012/10/coupon2.jpg229281The holidays are a "make it or break it" time for marketers. In my last post, I addressed pre-planning to poise your company to capitalize on the shopping season. Now it's time to address issues that get to the heart of your planning strategy. Consumers are looking for the best deals, gift ideas and the hottest items.