Subscription Commerce
Retail organizations are becoming more and more technology driven, with some industry startups identifying themselves as technology companies rather than retailers. During last week's Total Retail Tech event, leaders from some of the most disruptive companies in the retail industry told their brands’ stories in a session titled, "Tech-Driven Startups Disrupting the Retail Industry." The…
Connecting with individual shoppers is the mandate for retailers today. Using new technologies, they're capitalizing on internet-connected capabilities, launching new in-store innovations, and more, all to satisfy shifting consumer demands. But it's not enough. Consumers have moved beyond these shiny “new” technology innovations. They now expect a personalized, convenient and flexible shopping experience, and are…
This webinar is for brands and retailers looking to enroll, retain and expand recurring relationships with their customers.
Kristy Wieber, co-founder and president of Rent frock Repeat, explains the innovative clothing rental model that uniquely answers consumer needs while benefiting apparel brands.
Nike is entering the subscription business with a children's sneakers club, CNBC reported. There’s momentum in Nike’s kids business, which has grown revenue 11 percent over the past year. The subscription service is called Nike Adventure Club, and will allow parents to order shoes for their kids on a quarterly, bimonthly or monthly basis, paying monthly…
Amazon.com announced Tuesday an expansion of Prime Wardrobe to offer members an exclusive personal shopper styling service. Personal Shopper by Prime Wardrobe will provide consumers with style inspirations and personalized recommendations selected by Amazon Fashion stylists. Users will complete a survey to provide stylists with their size, style and fit preferences, and stylists will choose…
Clothing subscription company Rent the Runway has added drop boxes to four Nordstrom locations in Los Angeles. The deal, which CNBC announced on Thursday, is Rent the Runway’s second plan to expand its reach after agreeing last fall to put drop boxes in certain WeWork locations. The drop boxes will be at three of Nordstrom’s…
In episode 199 of Total Retail Talks, Executive Editor Joe Keenan interviews Miki Racine Berardelli, CEO of KIDBOX, a children's apparel and accessories style box. Berardelli discusses KIDBOX's recent partnership with Walmart, why she believes in purpose-driven retail, future growth opportunities for the brand, and much more.
Online retailers are constantly having to balance growth and retention. At the beginning, growth is the top priority, but as a company matures, it needs to focus on customer retention, which is in fact a great growth leverage. Retention is what continues to pay the bills and attracts more customers. There’s a lot of industry…
Many retail brands have already launched into the newest channel of customer engagement, subscription box services, and those that haven’t are probably evaluating whether it makes sense for their business to help drive revenue and customer loyalty. With increased demand for personalization and convenience from consumers, subscription box services have been on the rise, with…




